2019CerealDrive

Tenet’s Annual Healthy Over Hungry® Cereal Drive Collects 4.5 Million Servings of Cereal to Benefit More Than 100 Local Food Banks and Not-for-Profits

Health Awareness
This year, Tenet’s sixth-annual Healthy Over Hungry® Cereal Drive resulted in the collection of more than 4.5 million servings of cereal benefitting more than 100 local food banks and not-for-profit pantries in communities served by participating facilities. 

The drive aims to raise awareness of the importance of a healthy breakfast and helpcereal drive photos those struggling with hunger, especially children who lose access to school-based nutrition programs during the summer months. 

The drive ran from June 7 to June 14, and included Tenet’s acute care hospitals, outpatient centers, call centers and corporate offices, as well as with non-Tenet participating hospitals and companies. 

Ron Rittenmeyer, executive chairman and CEO of Tenet, said, “Every day, our caregivers and supporting colleagues work hard to improve the health and well-being of our neighbors and ultimately save lives, and we are deeply grateful for their efforts. We are inspired by their compassion and energized by their unfaltering commitment to not only fight hunger, but support numerous initiatives to foster healthier communities. We also want to thank General Mills and other supporting community partners for rallying behind this very important initiative.”

Across the company, participating facilities hosted events and friendly competitions to promote the drive, such as cereal eating and cereal box sculpture contests. 

At Baptist Health System in San Antonio, four-year-old Marc Zeilmann drove his tractor to pick up donated cereal to help the cause. Click here to watch the video.

DMC’s Children’s Hospital of Michigan in Detroit collected the most cereal and financial donations with more than 3 million servings of cereal and $51,174. 

Cassie Mayberry, marketing coordinator at Desert Regional Medical Center in Palm Springs, was awarded the “Pam Prize” for her support of the drive. 

cereal drive photosNamed in honor of Pam Taurence, the Cereal Drive founder at the DMC Children’s Hospital of Michigan, the Pam Prize award is designed to recognize an employee who has exhibited extraordinary volunteer service during the Healthy Over Hungry Cereal Drive and demonstrated a passion for helping those struggling with hunger.  

The drive was a success due to the many teams across the company that stood together to make a difference, including  Cereal Drive Co-Chairs: Sally Hurt-Deitch, Tenet’s chief nursing officer and vice president of patient care services; Kyle Burtnett, COO of Conifer Health Solutions; Jennifer Mason, chief compliance officer of Conifer Health Solutions; Andy Johnston, chief development officer of USPI; and Ronni Kleypas, VP of strategic initiatives & communications at USPI. The Champions, along with their teams, provided tremendous leadership and support for this companywide initiative.

In addition, Tenet is incredibly grateful to General Mills, a leading global food company, for donating over 1,400 boxes of cereal in support of the families it serves in communities around the country. The donation included cereal from several different General Mills’ cereal brands, such as Honey Nut Cheerios, Wheaties and Chex. 

Tenet expanded the drive into a national campaign in 2014. Since that time, more than 19 million servings of cereal and approximately $1,178,000 have been donated to benefit thousands of children and others struggling with the effects of hunger.



Photo Caption (1): Corporate office colleagues gathered together with cereal donations.
Photo Caption (2): Cereal box sculpture contest at Hi-Desert Medical Center.
Photo Caption (3): Colleagues at a USPI facility gathered with cereal donations.
Photo Caption (4): The Hospitals of Providence Children’s Hospital hosted an event for pediatric patients.
Photo Caption (5): Colleagues gathered at Hi-Desert Medical Center with cereal donations.
Photo Caption (6): Corporate office colleagues sorted and packed food at North Texas Food Bank.
Photo Caption (7): Conifer colleagues dressed as cereal brand characters.